Monday, May 12, 2008

Pepsi's Tava Website

I was contacted by Tribal DDB Worldwide to be a featured artist on Pepsi's Tava website launch 

Here is a blurb about the site:
Pepsi will try to drive these consumers to a microsite for Tava ( through banner ads on sites such as AOL,, CitySearch, Daily Candy and Evite. Once at the site, users can download songs from emerging musicians, look at the work of up-and-coming artists and find information about arts events such as the Boston Arts Festival and Shakespeare in the Park. As Christian Dietrich of Pepsi-Cola agency Tribal DDB explains, “If Tava was a person, this is what he or she would be into.”